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Targeting seasonal homeowners
I am hoping to do a direct mail campaign next year, but I am wondering if this is the best way to reach owners of second homes. They are a significant portion of my clients here on the coast of Maine. Can I buy mailing lists that will give me the winter/permanant address of seasonal homeowners, or do I need to come up with another way of reaching them? Any and all thought appreciated.
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Nothing can ever be made foolproof, because fools are so ingenious.
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