[Matt Kulp]

I have been approached by a construction company that we work for about purchasing a commercial spot in his new television marketing campaign. He will be airing a 30 minute "builders showcase" for his company every week for a year. He has brought in a professional company to film his commercial and has opened it up to a select amount of subs. I have the opportunity to purchase 15, 30, or 60 second spread for each week. Included in the price is the filming and production work, the commercial itself, and then a copy of the commercial for our personal use. This half hour show will be on Saturday mornings and has a 40 mile target market from our area.

Has anyone done anything like this before and if so, what was the result?

I am leaning toward a 30 second clip, just for our design/build and leave maintenance completely out of it. This is not a small chunk of money, so I want to get some opinions.

Thanks