I also refuse to lose money. I can't fight the lowballers, the illegals and their associated ilk.
I had a feeling early in the year that this may happen and about a month and a half ago, we started going after the sports field market.
In this short time we have:
Purchased a used 45 hp tractor,
a top dresser,
a 26 foot deck over trailer,
made modifications to 2 of our trucks
We will be purchasing a truck, 22 foot with hoist, a utility vehicle and tow behind aerator and an Aervator / Seedvator unit. I am biting off some debt here, but I have to have this stuff, or I am out of business.
started and e mail marketing program
had a logo package designed
started additional employee training
contracted park renovation / aeration contract $ 15,000 in 3.5 days.
Contracted drainage systems on 3 soil based fields - $ 18,000 - 5 days work
4 hour consultation and soil test
$ 750.00
You have to be prepared to change directions at a moments notice in this business. If I had sat around worrying about how
the landscape business is in my area, I would be out of business.
I have made some VERY drastic changes in my business in a short time, and it is starting to pay off.